"It's More Fun in the Philippines": A Manufactured Slogan?

Several hours after the Department of Tourism rolled out it's tourism slogan "It's More Fun in the Philippines", it became a worldwide trending topic on Twitter. On the contrary, it also gained several comments and violent reactions from other netizens - some saying that it's a replica of the old Swiss tourism campaign in 1951 "It's More fun in Switzerland.

However, Tourism Secretary Ramon Jimenez and other officials swiftly rejected the new copycat allegations."The line isn't a manufactured slogan. It's simply the truth about our country. Don't be swayed by people who are trying to punch holes in it," Jimenez tweeted. (Photo courtesy of http://itsmorefuninthephilippines.com/)


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